Progressive Grocer

FEB 2017

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Today's consumers long to make creative, fl avorful meals. However, with busy lifestyles, they end up sacrifi cing fl avor for convenience. That's where Today's Kitchen™ mix-in patties come in. These fl avor- packed patties allow consumers to easily explore exciting, new fl avor combinations without the time-consuming prep work. Fresh mix-in patties account for 11% of the fresh patty category The fresh patty category has experienced 25% growth in the last year Fresh mix-in patty volume is up 16% YOY l i f e s i m p l i f i e d . m e a l s a m p l i f i e d . VISIT US AT THE NAMI Annual Meat Conference in Dallas, Texas, February 19-21. Stop by booth 111 to learn more. R I S E O F M I X - I N P A T T I E S Almost half of consumers expressed a want for ground beef patties pre-mixed with their favorite ingredients for an exciting twist on their burgers.* The success of mix-in patties confi rms their expressed cravings and willingness to pay more for them. Fresh mix-in patties have experienced explosive growth with over 25-percent volume increase over the last year.^ T O D A Y ' S K I T C H E N T A I L O R E D T O R E T A I L E R Cargill tailors Today's Kitchen mix-in patties to fi nd packaging solutions that work best for their retailers. The patties are off ered in bulk and case ready formats to service both cases. The bulk, behind the glass packaging solution allows retailers to tell the story of handmade burgers while benefi ting from the ease and consistent quality of the Today's Kitchen brand. Source: Nielsen Perishable Group * 2015 Cargill VAM Study | ^ Nielsen Perishable Group F A S T G R O W I N G F L A V O R 1 1 % 2 5 % 1 6 % » » » » » © 2017 Cargill Meat Solutions Corporation. All Rights Reserved. » » » R E T A I L E R B E N E F I T S R e d u c e o r r e d i r e c t l a b o r O f f e r u n i q u e p r o d u c t s t h a t a r e d i f f i c u l t t o p r o d u c e i n - s t o r e D i f f e r e n t i a t e m e a t c a s e a n d d r i v e i n c r e m e n t a l s a l e s d o l l a r s T a i l o r e d t o m e e t r e t a i l e r n e e d s - b u l k a n d s e l f - s e r v i c e c a s e r e a d y p a c k a g i n g a v a i l a b l e B a c o n C h e d d a r J a l a p e ñ o & P e p p e r J a c k B r o w n A l e M u s t a r d & C h e d d a r M u s h r o o m & S w i s s P O P U L A R F L A V O R S » »

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