Progressive Grocer

SEP 2016

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September 2016 | progressivegrocer.com | 111 from items in this category could be any- thing from a unique table centerpiece made from snacks and candy to a gift given a personal touch with the inclusion of a piece of candy, Lupo points out. "Do-it-yourself is a growing trend, and candy is an easy way to add that extra-special touch," he notes. So, no matter what the merchandising or marketing medium is, retailers and their sup- plier partners should consider positioning their candy and snacks as key ingredients or part of a whole kit for creating gifts, decorations or fun activities — or even recipes, Lewis observes. Acosta data show that 68 percent of respondents, especially younger shoppers and shoppers with kids, plan to prepare a new recipe during the holiday season. Even though food/recipe websites and print publications are the most popular media for delivering recipes (at 44 percent and 43 per- cent, respectively), grocery stores also play a critical role here, with more than a quarter (28 percent) of consumers selecting them as a source for new recipe ideas. Holiday Helping Hands Many grocery retailers aiming to offer shoppers solu- tions for their holiday needs offer ideas online. For most, information can be found by entering "holi- days" into the search function on their websites. The retailers below are among those with dedicated holiday content: Pittsburgh-based Giant Eagle hosts an online entertaining guide (www.gianteagle.com/Entertaining-Ideas/Entertaining- Guide/) with ideas for holiday meals and snacks. San Antonio-based H-E-B (www.heb.com/static-page/Holiday- Ideas) has dedicated pages on its website featuring recipes, party-planning tips and other ideas specific to every holiday throughout the year. West Des Moines, Iowa-based Hy-Vee offers a wealth of holiday ideas online (https://www.hy-vee.com/helpful-ideas/), organized by occasion. Some grocers publish magazines with annual holiday issues featuring recipes, snacking suggestions and other ideas, includ- ing Indianapolis-based Marsh Supermarkets' quarterly Dish (http://www.marsh.net/magazine/), Thibodaux, La.-based Rouses' bimonthly My Rouses Everyday (http://shop.rouses.com/t-s_7_340. aspx) and Rochester, N.Y.-based Wegmans' quarterly Menu (www. wegmans.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId =10052&catalogId=10002&langId=-1&identifier=CATEGORY_4890). www.jjsbakery.net • jtmfoods@jtmfoods.net • 814.899.0886 • JTM Foods, LLC • 2126 East 33rd Street, Erie PA 16510 Visit "JJ's Bakery" on Consumer Tested • 78% positive purchase intent from pie users • 55% consider DUOS exciting and unique Deliciously Profitable • Best value in Sweet Baked Goods category • Our most important ingredient: Attractive retailer margins NEW DUOS SNACK PIES

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