Progressive Grocer

JUN 2016

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Page 149 of 239

150 | Progressive Grocer | Ahead of What's Next | June 2016 S upermarket delis certainly seem to be hot stuf. Tat's one clear fnding from Progressive Grocer's exclusive 2016 survey of supermarket execu- tives, in which more than two in three retail panelists predicted that their deli sales would increase over the next year. It's not just sales, but profts, too, that appear to be on the rise in supermarket deli sections. Nearly six in 10 executives surveyed by PG said that they expected profts to grow over the next year. But just how hot is hot? Well, perhaps no mo- ment in delicatessen history is hotter than the famous scene in the flm classic "When Harry Met Sally," when Meg Ryan tries to prove to Billy Crystal that women can easily fake bedroom bliss. A delicatessen full of diners listens and watches as Ryan puts on a show that sounds far more appropri- ate for the boudoir than a deli. Te scene's punchline, however, is the one-liner that an elderly female customer seated nearby utters when a waiter takes her order immediately after Ryan's sultry demonstration: "I'll have what she's having." 2016 Retail Deli Review Any wAy you Slice it Deli sales are on the rise, but shopper habits are hard to break. By Bruce Horovitz * Research By Debra Chanil

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