Progressive Grocer

AUG 2015

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46 | Progressive Grocer | Ahead of What's Next | August 2015 2015 Best Remodel (less than $3 million) Upscale Ambiance Clark's Snowmass, Snowmass Village, Colo. Store Owner: Tom Clark Jr. Design Firm: Decorworx Sparks of Inspiration Known for its roots as a conventional grocery store that emphasizes natural, organic and gourmet products, Clark's Markets' eight stores — six of which are nestled amid the Colorado Rockies' most iconic ski resort towns, with two others in Utah — each have their own personalities, based on the needs of their respective local customers. Such was the case with Clark's Snowmass store, which has undergone an extensive remodel. Quickly acquiring a reputation as "the nicest small store in Colorado," the newly acquired location also added a small but important amount of space — 4,000 square feet — to enhance its appeal to upscale ski vacationers and local residents alike, who select products from shelves that now hold 15 percent more product. Distinctive Design Elements When Tom Clark Jr. evaluated the grocery store space he'd leased in the charming village of Snowmass, Colo., it was clear that the store needed a soup-to-nuts overhaul. To that end, Clark gutted the 14,000-square-foot-space and rebuilt the interior from scratch, taking advantage of today's advanced heating, refrigeration and lighting systems. Installed throughout the store was all-new LED Baro lighting that not only uses half the electrical load that the previous system did, but also showcases the store's beautiful array of products, especially in the produce department, which features variegated wood planks to offset the simplicity of clean acrylic signage. Design features found in other parts of the store also give a nod to the modern yet rustic resort town, including in Clark's signature fresh meat department, where dimensional, ornate lettering and signage affirm the message of quality and cut-to-order service. Differentiation Devices Guests can order specialty coffees and smoothies and also enjoy samples of various fresh produce items in the multitasking welcome center at the front of the store, which also features made-to-order sushi, a sandwich station and a gourmet deli. The store additionally offers an assortment of chef-prepared meals for grab-and-go convenience, as well as soups and an artisan bakery. To take some of the hassle out of grocery shopping, Clark's earlier this summer began offering online shopping and delivery. The store's overall design, including a black ceiling and wood floors, imparts a cozy, modern vibe with a dash of eclectic flavor and fun. Oversized images found throughout the store were taken by a local photographer, who was hired to capture life on the slopes.

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