Progressive Grocer

AUG 2015

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Page 38 of 169

® Registered Trademark of Kimberly-Clark Worldwide, Inc. ©2015 KCWW. You may not realize it, but by using the name Kleenex ® as a generic term for tissue, you risk erasing our coveted brand name that we've worked so hard for all these years. Kleenex ® is a registered trademark and should always be followed by a ® and the words 'Brand Tissue'. Just pretend it's in permanent marker.

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